John wants us to see Jesus as the Son of God who takes away the sin of the world! He wants us to know that Jesus is more than a mere man. He is God incarnate. He is creator, sustainer, and giver of life. He is the only one who can reveal the truth of God the Father, because He is God the Son! It is only through Him that we can become God’s children. Unfortunately most reject Him, even though He is the embodiment of grace and truth. Truth because He reveals that we need a Savior, and grace because He gives Himself so that we can have eternal life!
John (the disciple) also wants to introduce us to John the Baptizer, the predicted forerunner of the coming Messiah. Many were confused about his role, but he wasn’t! He is “the voice of one shouting in the wilderness, ‘Make straight the way for the Lord.'” Just as heralds in times of old would proclaim that a king was coming and get the road ready for him, such is John’s ministry. He readily acknowledges that “He who comes after me is greater than I am, because He existed before me.”
How would our lives change if we saw ourselves in the same type of role? Are there ways we can live and things that we can do to prepare people to meet Jesus?